The 2 best-recognized residence-purchasing TELEVISION networks in America, QVC and House Procuring Community, agreed to merge Thursday, forming a brand new retail juggernaut as part of an all-inventory deal valued at about $2.1 billion. You can too contact the customer by yourself, but when all you have to show on your product is a sketch on a serviette, that won’t be sufficient to convince an govt at HSN or QVC. Approval of the Liberty Interactive stockholders isn’t required, and isn’t being sought, for the HSNi acquisition.
HSN Direct, situated on the HSN headquarters in St. Petersburg, Florida, aired its infomercials on cable networks and thru broadcast providers—excluding HSN’s house buying autos, which weren’t formatted for long commercials. An funding banker who helped with the offering commented on Speer’s knowledge in pricing Home Shopping’s stock so low, because it was nonetheless perceived as a dangerous company in an untried trade.
In …